Shehnaai Unveils High Fashion in Downtown

Shehnaai Couture hosted their Bridal Couture Season Preview at their chic Manhattan studio on Friday, March 5th. Drawing in fashion aficionados, nine of India’s best couturiers collaborated with stylist and owner Shirin Vinayak, to bring out a new collection for the Spring Season. Almost 200 brides and vendors toasted their Cosmopolitans over the brio of ensembles which everyone agreed, has surpassed past collections.

Trump of the evening were the prospective brides, overjoyed at the opportunity to parade their favorite designers’ ensemble, bespoke – color, style and finish – without that irksome journey to India.

“The bride of today knows what she wants. Essentially, we bring her vision to life. Previously, brides needed to travel to India to fetch this luxury, but no more. We bring the designer to you, right here in your backyard. So brides can find the perfect fit while keeping up with the current trends in India,” says Vinayak, now a connoisseur in the field for over 7 years.

The concluding season of 2009 formed a palette of colors and styles flourishing vintage Indian flamboyance at the Lakme Fashion Week in India. As these stolid blacks and browns of winter fade off the racks, newfangled hues for spring – eggplant purples and cobalt blues – drenched on heavy velvets and bejeweled monotones created a spectacular show.

Noteworthy trends were trumpet silhouettes and rouched skirts on sleek georgettes and rich velvets. Of completely contradictory warp and weft, together they formed an astoundingly fabulous combination.

Vinayak’s style sensibilities and love for the wedding syndrome ensures that every brides leave Shehnaai with the wedding ensemble of her dreams, and a long standing relationship with the brand.

“To make this mélange possible, Shehnaai brings the latest ensembles that walk the ramps in India, and then helps you customize it to suit your personal sensibility” squares up Vinayak.